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avatar for Matt Brown

Matt Brown

Matt Brown is a design lead at IDEO Cambridge. Using his background in industrial design and illustration, Matt specializes in helping IDEO’s clients imagine new futures for themselves and the world. Inside IDEO, Matt has helped shape and sustain the creative culture of the Cambridge studio. He is part of a team that leads a weekly session called "sasu" where people are encouraged to follow their imaginations, wherever they lead, in response to an unexpected creative prompt. He brings this same spirit to his work with IDEO’s clients, exploring the interaction between the joyful and irrational side of the imagination and the constraints and demands of the real, rational world.

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